BLUE MOOSE SWEET SHOPPE EST. 2014 in Fudge category on Amazon

Gradient Score:

BLUE MOOSE SWEET SHOPPE EST. 2014 Gradient Score:

Gradient Score provides a brand health assessment by analyzing your brand’s products in a particular category on Amazon. Gradient Score reports your brand’s strength relative to your peers. Your overall Score combines measurements in 3 main areas: Product Positioning, Brand Presence, and Customer Response.

Score Components

BLUE MOOSE SWEET SHOPPE EST. 2014 Product Positioning: 526

Presence measures how effectively your product is capturing the attention of interested shoppers. Presence measures the proportion of product listings in search and other relevant product listing impressions that are devoted to your brand’s products within the category. Presence also includes how cost effectively your brand has attained those impressions by looking at the ratio of your organic and paid listings.

BLUE MOOSE SWEET SHOPPE EST. 2014 Brand Presence: 737

Presence measures how effectively your product is capturing the attention of interested shoppers. Presence measures the proportion of product listings in search and other relevant product listing impressions that are devoted to your brand’s products within the category. Presence also includes how cost effectively your brand has attained those impressions by looking at the ratio of your organic and paid listings.

BLUE MOOSE SWEET SHOPPE EST. 2014 Customer Response: 527

Response measures how positively your customers respond to your products, and how they vote at the point of sale. Response looks at sales rank and sales velocity, but also includes things like ratings, review sentiment, and product page conversion rates.